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PenínsulaTres is a premier magazine that offers valuable content for professionals and businesspeople, providing a unique perspective on topics such as politics, culture, luxury, and society, among others.
The name PenínsulaTres is based on its three core values: respect, class, and integrity. It also refers to the number of states that make up the Yucatán Peninsula, the region the magazine will cover.
The primary inspiration for the creation of this brand was “The Stork Club,” one of New York’s most prestigious clubs between 1929 and 1965.
This club served as a meeting place for movie stars, writers, politicians, and artists to socialize, relax, and catch up on the latest news, becoming an important hub for New York’s social elite.
The brand identity, graphic communication, and editorial design all aim to evoke the finest values of journalism from days gone by, while incorporating the best techniques in digital and print media, thereby offering an exclusive, high-quality news outlet.
Yucatan Peninsula
Editorial / Journalism / Technology